What is Google AdWords?

Welcome to the first of a series of posts covering digital media 101. What is Google AdWords? BY RYAN SIN For anyone who has never heard of Google AdWords, this is a brief introduction. Who uses it and how it works! AdWords is Google’s online pay-per-click (PPC)...

Five things your digital media agency is getting wrong

I’m fairly new to advertising, I’ve spent the last 8 years of my life working and studying as an accountant and auditorĀ at an auditing firm. I think it would be safe to say that numbers are my thing along with efficiency and accuracy. I hate waste. I live,...

Office Spaces

Growth is so important in a business, but with growth comes massive challenges which can seem both exciting and overwhelming at the same time. One of the biggest challenges is moving your business from your living room/coffee shop into a real office space that you,...